Email Marketing Do’s

Posted on April 13, 2017 at 4:15 pm Written by

Email Marketing Do’s After the depressing Don’ts, here are some delightful Do’s. Email marketing has a lot of information on what you should and shouldn’t be doing. In my last post I provided some Don’ts, that I like to follow. Here are a few of my favourite Do’s, that I... Read more

Introducing our revolutionary DERP™ 3D email technology

Posted on April 1, 2017 at 8:00 am Written by

The future of email is here. With a simple TILT OF THE HEAD your emails will come alive thanks to our revolutionary DERP™ technology. NO 3D GLASSES REQUIRED     Log into an account today and type I-LOVE-DERP in the box and start creating the MAGIC. You can be one for the very... Read more

Email Marketing Don’ts

Posted on March 30, 2017 at 4:20 pm Written by

My 5 Email Marketing Don’ts There is a lot of information available on the Do’s and Don’ts when email marketing. Email marketing is a broad subject and strategies that have worked for one company may not work for yours. The best way to find your best strategy is to do... Read more

Spring cleaning your customer database

Posted on March 24, 2017 at 9:00 am Written by

Spring is here so let’s make a start on cleaning your subscriber database. A huge part of what makes your email marketing a success or failure is your subscriber database, keeping it up to date and clean will result in more opens and clicks. So how can we achieve that?... Read more

Top 10 tips for writing a great subject line

Posted on March 22, 2017 at 9:37 am Written by

Your subject line is one of the most important yet overlooked parts of your email campaign. Along with the from name and email address this is the first thing your subscribers will see when the email arrives in their inbox so it is vital to make sure it grabs their attention. Here... Read more

Two of my favourite things. Memes and Email Marketing!

Posted on March 10, 2017 at 4:36 pm Written by

Two of my favourite things. Memes and Email Marketing! As a lover of memes (pronounced meem), I spend a lot of free time looking at some of the best the internet has on offer and some questionable ones. I had to post a loosely related blog post about them. Any... Read more

New Date of Birth tag added to Subscriber Management

Posted on February 28, 2017 at 11:20 am Written by

Who doesn’t love a birthday email? Especially if it has a voucher code, or mention of balloons! With this in mind, we’ve made an update to all NewZapp accounts that means it’s now even easier to create really personal email campaigns. We’ve added a brand new Data Tag to the 15... Read more

What to do when it all goes wrong...

When your email marketing goes wrong

Posted on February 28, 2017 at 8:53 am Written by

We’ve all been there – you’re really busy but you just have to get your email out today. You write it, proof it and everyone’s happy so you send it. Then you spot the mistake… When your email marketing goes wrong In this blog we cover a few typical situations... Read more

5 things you may have missed inside your NewZapp account

Posted on February 20, 2017 at 9:00 am Written by

So many features so little time! In this blog we’ll look at 5 things you may have missed inside your NewZapp account, and then you’ll wonder how you managed without them. 1. Change the background colour of your email or block The Design panel in the drag and drop editor... Read more

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