Quiz: Psychology and how it affects design

Posted on February 5, 2018 at 3:00 pm Written by

Not so long ago, fellow NewZapper Tom Scott wrote an informative and entertaining blog describing 6 psychology tricks that can help you design better emails.

Following on from this, we had the notion that it would be quite good to gather together some of our readers’ reactions to some not-too-fiendish psychology questions and, who knows, maybe compile the results into a splendid infographic at the end. With any luck, we might all gain an insight into how psychology actually does work in guiding people towards making particular choices – information that comes in rather handy when designing email marketing.

Quiz: Research leads to insight...

After a bit of head-scratching and research, we are now proud to present our Psychology in Design quiz!

Remember, try to give the first most instinctive answer you can to each question – and don’t worry, there are no wrong answers. At some point in the near future we will gather together all this lovely data and create something beautiful to feast your eyes on. Till then…..


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Mike Nicol

Digital Designer & UX Craftsman at NewZapp


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