Setting up an email can be daunting for first time email marketers and there are many things even the most experienced marketer can forget. In this infographic, Josh Green of Display Block covers some of the most important email marketing basics.
Email campaign creation can take some time for people new to email marketing and there are many things you might need to remember as you create an email campaign. When first planning a campaign it is important to question your motive for sending a campaign and thinking about who is going to be receiving it. When designing an email it’s important to make it visually appealing and easy to understand. If someone else is going to code or send your email for you it’s vital you brief them properly.
The graphic below explains the minimum requirements for a good email brief. These email marketing basics are something everyone might need to brush up on or learn for the first time.