Design: Adding a Countdown Timer to an email

Posted on December 29, 2017 at 3:00 pm Written by

In this second part of my re-review of NiftyImages’ tools for email marketing, I’m trying the option to make a Countdown Timer. Countdowns are great for adding some good old fashioned intrigue and urgency to an email campaign. If the clock is ticking down on an offer or a launch... Read more

Design: Pulling personalised data into email images

Posted on December 22, 2017 at 3:00 pm Written by

Back in the Spring of 2015 I wrote a blog about a new application that allowed you to serve personalised images into your emails so that every Subscriber in your database gets their own unique image in their campaign from you. The app was called NiftyImages and for me it... Read more

19th December 2017

Posted on December 19, 2017 at 11:56 am Written by

Bug Fixes: Track | Campaign Report | Status Bar LinkedIn sharing statistics are now appearing on each campaign’s status bar, with other sending & social sharing information.

Marketing Strategy: Start your 2018 planning now!

Posted on December 15, 2017 at 11:00 am Written by

Start your 2018 planning now! With 2018 fast approaching (where has 2017 gone?), this weeks blog looks at why it is so important to plan your marketing strategy. Imagine it is two weeks before Christmas (oh, wait!) and all your partners/suppliers/clients are winding down for the year, do you follow... Read more

12th December 2017

Posted on December 12, 2017 at 4:07 pm Written by

New & Improved: Create & Send | Images | Photo Editor New version released with additional tools and filter effects, including a meme maker. More details and ideas on the ways you can use all the NewZapp image editing tools can be found on our new blog on the website.

Marketing Strategy: Emails instead of Christmas Cards

Posted on December 8, 2017 at 3:00 pm Written by

Seasonal email marketing opportunities Every conversation I have at the moment always ends with “if I don’t speak to you before, have a fantastic Christmas and have a happy New Year”. So, what happens if you don’t see most of your Subscriber base in person? Not everyone buys Christmas cards anymore,... Read more

5th December 2017

Posted on December 5, 2017 at 10:41 am Written by

New & Improved: Create & Send | Drag & Drop image attributes Automatic addition of default Alt Tag text to images. The benefits of having an Alt Tag (also known as Alternative Text) on images in email campaigns have long been known. These include the preference of alt tags being... Read more

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