In this second part of my re-review of NiftyImages’ tools for email marketing, I’m trying the option to make a Countdown Timer. Countdowns are great for adding some good old fashioned intrigue and urgency to an email campaign. If the clock is ticking down on an offer or a launch... Read more
Back in the Spring of 2015 I wrote a blog about a new application that allowed you to serve personalised images into your emails so that every Subscriber in your database gets their own unique image in their campaign from you. The app was called NiftyImages and for me it... Read more
Bug Fixes: Track | Campaign Report | Status Bar LinkedIn sharing statistics are now appearing on each campaign’s status bar, with other sending & social sharing information.
Start your 2018 planning now! With 2018 fast approaching (where has 2017 gone?), this weeks blog looks at why it is so important to plan your marketing strategy. Imagine it is two weeks before Christmas (oh, wait!) and all your partners/suppliers/clients are winding down for the year, do you follow... Read more
Ever the torch bearer for the fantastic tools available in our Image Editor, I’m pleased to say that they just got a whole lot better! We have 3 new tools, 38 new tool options and a larger canvas to work on. You probably know by now that I like a... Read more
New & Improved: Create & Send | Images | Photo Editor New version released with additional tools and filter effects, including a meme maker. More details and ideas on the ways you can use all the NewZapp image editing tools can be found on our new blog on the website.
Seasonal email marketing opportunities Every conversation I have at the moment always ends with “if I don’t speak to you before, have a fantastic Christmas and have a happy New Year”. So, what happens if you don’t see most of your Subscriber base in person? Not everyone buys Christmas cards anymore,... Read more
New & Improved: Create & Send | Drag & Drop image attributes Automatic addition of default Alt Tag text to images. The benefits of having an Alt Tag (also known as Alternative Text) on images in email campaigns have long been known. These include the preference of alt tags being... Read more
In this blog we’ll take a look at 3 little things that you never knew about images, but which might just make your day – let alone impress your friends. We’ll show you how to add text to an image, how to add a ‘Play’ button to an image that’s... Read more