Marketing Strategy: Keeping your subscribers alive

Posted on October 27, 2017 at 2:00 pm Written by

As we approach the end of October, I felt that it was a good time to write about keeping your content engaging as well as your subscribers alive. In the current climate, 149,000 emails are sent every 60 seconds (Smart Insights, 2017) so how do you keep your own email... Read more

26th October 2017

Posted on October 26, 2017 at 9:39 am Written by

New & Improved: Automation | Triggers | Added to Audience via Import An upgrade to this type of Trigger has been released today. Emails can now be triggered by the import of existing Subscribers into the audience, not just Subscribers new to the account. Our Knowledge Base has lots of easy... Read more

Marketing Strategy: Deliverability of your campaigns

Posted on October 20, 2017 at 11:00 am Written by

As I prepare my weekly blogs, I look at the types of conversations I have had with customers and colleagues over the last month. Inspiration for this blog came from a frequently asked question “how do I improve deliverability of campaigns?” One thing Email Service Providers should not do is... Read more

18th October 2017

Posted on October 18, 2017 at 11:47 am Written by

We’ve been receiving a lot of questions from customers about what NewZapp is doing to help you comply with the forthcoming GDPR legislation (General Data Protection Regulation). This legislation comes in to effect on 25th May 2018 and will effect everyone who has data in the system about an EU... Read more

Behind the system: Design

Posted on October 13, 2017 at 2:00 pm Written by

This week’s blog looks behind the system in another direction, towards the Design Team. Annette West Project Manager Mike Nicol Digital Designer & UX Craftsman Tom Scott Digital Designer & UI Architect Mike & Tom, what are your respective job titles and what do your roles involve? I’m a Digital... Read more

4th October 2017

Posted on October 9, 2017 at 2:44 pm Written by

New & Improved: Create & Send | Personalisation Tags | New ‘Confirm’ tag New personalisation tag for the inclusion of a ‘confirm’ link in an email campaign. This enables Subscribers to click and confirm their continued opt-in preference (re-engagement). Subscribers | Subscriber Cards | New GDPR tab New tab now... Read more

12th September 2017

Posted on October 9, 2017 at 2:42 pm Written by

Bug Fixes: Create & Send | Editor | Mobile View Update to colour of Mobile Phone preview skin Subscribers | Import Report modal Update to colours of Pie Chart Track | All Pie Charts and Graphs Updates to colours used in Pie Charts and Graphs in this section

30th August 2017

Posted on October 9, 2017 at 2:33 pm Written by

New & Improved: New Improved Resources Area: A new gateway page has been launched for ease of access to the following topics:A new gateway page has been launched for ease of access to the following topics: Blogs Knowledge Base Designer Zone White Papers FAQs GDPR Compliance information Please bookmark this... Read more

24th August 2017

Posted on October 9, 2017 at 2:29 pm Written by

New & Improved: Knowledge Base | User Guides: Newly branded user guides now available for Creating Automations, Drag & Drop Editing, and Subscriber Management. Bug Fixes: Create & Send | Sending Options | Edit Schedule: Fix of an issue affecting selections on the time pickers Automation | View Steps |... Read more

15th August 2017

Posted on October 9, 2017 at 2:24 pm Written by

New & Improved: System wide branding update: Release of the new NewZapp brand style throughout the interface Subscribers: Update to the sub navigation, improving the work space available on the Subscribers Dashboard, and in Groups and Segments sections. Bug Fixes: Track | Data tab: Adjustments to pie chart statistics and... Read more

Get the latest Email Marketing updates & insights