My 5 Email Marketing Don’ts There is a lot of information available on the Do’s and Don’ts when email marketing. Email marketing is a broad subject and strategies that have worked for one company may not work for yours. The best way to find your best strategy is to do... Read more
Updates: API: Increase of the threshold for new subscriber data being added via the import system, to 100+ subscribers
Spring is here so let’s make a start on cleaning your subscriber database. A huge part of what makes your email marketing a success or failure is your subscriber database, keeping it up to date and clean will result in more opens and clicks. So how can we achieve that?... Read more
Your subject line is one of the most important yet overlooked parts of your email campaign. Along with the from name and email address this is the first thing your subscribers will see when the email arrives in their inbox so it is vital to make sure it grabs their attention. Here... Read more
Two of my favourite things. Memes and Email Marketing! As a lover of memes (pronounced meem), I spend a lot of free time looking at some of the best the internet has on offer and some questionable ones. I had to post a loosely related blog post about them. Any... Read more
Bug Fixes: System: Fix of a bug occurring when links clicked on the online version of an email campaign.