Business success, to a great extent, depends on the number of qualified leads. Great Email Marketing can be the start of that business success. I think of it like a taxi, not to much information on it, just clear and concise indication to where ultimately you want them to... Read more
Updates: Release of new NewZapp Subscribers Management to all accounts. Updates include: – Brand new interface throughout- New Dashboard tab, including: — Gains & Losses at a glance — Import Feed — Export Feed — Active Subscribers information- New Groups tab, including: — Data pool options to view Subscribers, Unsubscribers and... Read more
So, where were we? In part one of How to SORT out your Email Marketing we tackled Spam and getting your emails Opened with good subject lines. Part two today and we’ll be looking at the global impact mobile phones have had in Email Marketing and how important targeting is... Read more
Have PowerPoint, will travel… My role as Sales Director has me up and down the country speaking at a variety of trade shows and exhibitions, wandering the land like an Email Marketing evangelist! Last month I was invited to speak at The Global Travel Groups annual conference in Dubai, after maybe... Read more
11 lessons football can teach us about email marketing. Are we ready? Sweepstakes done? Sick notes written? It’s time for weeks of pretending to work whilst watching the football, mouse ready to close window whenever the boss floats across the room! Before we get deep into the crushing disappointment of... Read more