MAGNA'S FREE BUILDING A GREAT BRAND WORKSHEET NOW AVAILABLE.

What stops an average brand from becoming a great brand?

Building distinctive relationships with customers is what branding is all about.  But to move an okay brand to the stature of a great brand means living the brand values.  It is the only way to achieve true world-class performance.   Put another way, great brands are always characterised by having employees that are actively and consistently engaged in delivering the unique brand promise.

If you would like to know more, simply drop an email to Magna Communications at:  

magnatism@magna-communications.com for a free copy of Building a Great Brand, part of the new Magna-tism Marketing Worksheet series. 

Zooom, Europe's leading powered access rental company has appointed Magna Communications to handle PR for its operations in France and Spain.

Zooom France SA has recently moved its head office to Bordeaux, while Zooom Access SL is headquartered in Madrid. 

Commenting today on the appointment,Graham Collins a director of Magna,  said:
    "We are already active in both of these territories for several clients, and have considerable access market experience, as we handle RMD Kwikform - a major supplier of formwork and access equipment on a global basis, and Nationwide, the UK's market leading powered access company."

He concluded:  "Both companies are about to have their own pages on our Newsdesk website, which means that their latest news will be available to editors and journalists around the world and around the clock.

i2, a new green fire suppressant from Macron Safety Systems, is one of a number of global launches in which Magna has been heavily involved in recent months. 

Macron is part of Tyco, the world's largest fire safety company.