link of the month    

If you need help managing your bounces why not take advantage of our bounce reporting service?

Take a look at the bounce management service on our website.

new customers   

Thank you to everyone who joined newzapp in December and January.

Customers joining us   

 
  
In case you missed it  

Here are some articles and best practice advice featured previously in clickthrough:

emails with personality make all the difference - using images (part two)    
emails with personality make all the difference -using your copy (part one) 
common email rendering issues and how to deal with them 

Bounced emails are unavoidable in email marketing, what matters is how you deal with them. In this article we look at the different bounce categories and what actions you should take if you get them.

To keep your subscriber list up to date and to get the best results from your email campaigns, we recommend you clean the bounced emails from your database following each campaign you send. How you will manage these will depend on the type of bounce you have.

Take a look at some of most common bounces and what you should do about them on our website.

"In spite of the recession, my campaign has brought me new clients from business and public sectors, but I had to work hard for it," Rupert Waddington, Editorial Consultant, texteffect copywriting plus  

If you're putting something in writing for web or print, you must want it to be read - texteffect copywriting plus makes this happen. texteffect distills and crafts your ideas into concise and engaging copy, getting impact, attention and the outcome you need. Style, structure and presentation all help to engage (or lose) your reader instantly. texteffect edits and writes, but also works creatively with the concept, layout and typography - doing whatever it takes to give you material that works.

Read about how texteffect use newzapp email marketing and how great copy can help you get the best return on investment on our website.