uk email marketing archive
Increase your knowledge of Email Marketing. Take some time out and read our past issues of "uk email marketing". You can sign up for our newsletter here.
february issue: is my open
and
click through rate any good?
This is one of our most frequently asked questions and unfortunately there isn’t an easy or quick answer to this.
There are a number of things that will have an impact on your open and click through rates, so we thought we would write in depth about it for you.
past issues:
2009
- december - celebrate Christmas with double email packs in December
- november - some tips from the email design experts...
- october - newzapp Christmas ecards for you
- september - new - twitter profile design service
- august - 10 commandments to get your email newsletters read, not deleted...
- july - all the email marketing tips and best practice advice you'll ever need...
- june - create, send and track up to 200 emails a month for free...
- may - more features and a new look for newzapp
- april - how to get your emails into the inbox ...
- march - reduce spend and succeed by targeting your inactive subscribers
- february - sometimes simple can be the most effective strategy ...
- january - to open or not to open that is the question ...
2008
- november - We've got a brand new website ...
- october - Don't be scared of competing with big brands ...
- september - Need inspiration from a global marketing guru?
- august - newzapp is now even more affordable for your business
- july - The good, the bad and the ugly of email personalisation
- june - Getting started couldn't be easier ...
- may - How to sell on your email newsletter.
- april - E-Newsletters are back and better than ever ...
- march - Brilliant bullet points can build better business ...
- february - When you're unsure what to write. Turn to these top 5 tips ...
- january - Someone told me you're the best in the business
2007
- december - Building a brand
- november - In with the inbox crowd
- october - Improve your search rankings by publishing your email content online
- september - How much do you (really) value your customers?
- august - Email provides benefits for both sender and recipient
- july - Getting started in acquisition email is the hardest part
- june - Video and Email. A match made in marketing heaven
- may - Turn up the volume. Better communication improves sales
- april - What does the reader actually care about?
- march - Expectation v Experience
- february - In-house data. Use it or lose it?
- january - New UK regs require email to include more business info
2006
- december - Fantastic year for Newzapp and Email Marketing
- november - Three email marketing principles you can put into practice
- october - Reach for the stars, not for the benchmark
- september - Does my Email look big in this?
- august - Take a closer look at your marketing voice
- july - It's the personal touch that can maximise success
- june - Have you got the right touch?
- may - It's good to dream...
- april - 40% of marketers say Email returns highest ROI
- march - The 3 R's of Email Marketing
- february - That's the aim - but is it what you want?
- january - Email misuse reached the nation on BBC Watchdog!
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