10) What is the best day to send an email campaign?

Based on read and click rates across all NewZapp campaigns, the best days to send B2B email campaigns are Tuesdays, Wednesdays and Thursdays. This is probably due to inboxes being very full on a Monday, which leads to recipients not having enough time to read all emails in full and on a Friday they are often focusing on the weekend rather than taking action on a received email. However, there isn't a golden rule for sending. The most important thing to do is test different times and days to see which works best for your market.

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